Marketing the core (Record no. 21620)
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000 -LEADER | |
---|---|
Удирдлага | 01753nam a22003017a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
Марк бичлэг | 201228201228b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 978-0-07-338106-0 |
Номын анхны үнэ | 6200 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | 55369 |
037 ## - SOURCE OF ACQUISITION | |
Ямар журмаар авсан | Хандив |
040 ## - CATALOGING SOURCE | |
Байгууллагын нэр | УА |
041 ## - LANGUAGE CODE | |
Хэл | Англи |
042 ## - AUTHENTICATION CODE | |
Бүртгэлийн код | 5635 |
043 ## - GEOGRAPHIC AREA CODE | |
Улсын код | US |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | ДАА |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Ангилалын дугаар | 658.8 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Зохиогчийн 3 тэмдэгт | D-22 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Толгой гарчиг | Kerin, Roger A |
245 #0 - TITLE STATEMENT | |
Үндсэн гарчиг | Marketing the core |
Оролцогчдын тухай мэдээ | Doug Hughes Brent Gordon |
250 ## - EDITION STATEMENT | |
Дахин хэвлэлтийн мэдээ | 0 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Хэвлэсэн газар | new york |
Хэвлэлийн газар | Mc Graw Hill |
Хэвлэсэн он | 2009 |
300 ## - PHYSICAL DESCRIPTION | |
Хуудасны дугаар | 493 |
490 ## - SERIES STATEMENT | |
Ботийн дугаар | 0 |
500 ## - GENERAL NOTE | |
Товч тайлбар | MARKETING: THE CORE, 3/e by Kerin, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 9/e, but in a shorter, more accessible package. The Core distills Marketing’s 21 chapters down to 18, leaving instructors just the content they need to cover the essentials of marketing in a single semester. |
505 ## - FORMATTED CONTENTS NOTE | |
Тайлбар | 0 |
520 ## - SUMMARY, ETC. | |
Номын зориулалт | MARKETING: THE CORE, 3/e by Kerin, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 9/e, but in a shorter, more accessible package. The Core distills Marketing’s 21 chapters down to 18, leaving instructors just the content they need to cover the essentials of marketing in a single semester. |
653 ## - INDEX TERM--UNCONTROLLED | |
Түлхүүр үг | New innovation Examples and Content |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Тавиурын заалт ангилал | |
Материалын төрөл | Ном, сурах бичиг |
Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Удирдлагын академи | Удирдлагын академи | Фонд | 12/28/2020 | 6200.00 | 5635 | 658.8 D-22 | 55369-2-1 | 12/28/2020 | 12/28/2020 | Ном, сурах бичиг |