TY - BOOK AU - Byron, Christopher . TI - Testosterone inc: tales of CEOs gone wild SN - 0471420050, 9780471420057 PY - 2004/// CY - USA PB - John Wiley and Sons KW - Success in business N1 - In Testosterone Inc.: Tales of CEOs Gone Wild, bestselling author and New York Post columnist Chris Byron chronicles the Gatsby-like saga of the rise and fall of the celebrity CEO. During the height of the 1990s bull market, they were America's new heroes: the heroes of business. They were our bold new leaders, cutting the fat, pushing for productivity, implementing visionary plans, and making strategic deals; 0 N2 - In Testosterone Inc.: Tales of CEOs Gone Wild, bestselling author and New York Post columnist Chris Byron chronicles the Gatsby-like saga of the rise and fall of the celebrity CEO. During the height of the 1990s bull market, they were America's new heroes: the heroes of business. They were our bold new leaders, cutting the fat, pushing for productivity, implementing visionary plans, and making strategic deals ER -