William D Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy <br/><br/>
Essentials of Marketing: A Marketing Strategy Planning Approach 

 - 11 
 - new york  Mcgraw-hill-irwin  2008 
 - 660 
 -  0 .
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<br/><br/><label>ISBN: </label>0073404713, 9780073404714                                                                             8200 
<br/><br/><label>Source: </label> Хандив                                             
<br/><br/><label>Subjects--Index Terms: </label>Business & Economics 
<br/><br/><label>Dewey Class. No.: </label>658.8  / P-43