Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki (Record no. 20659)
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| 000 -LEADER | |
|---|---|
| Удирдлага | 01690nam a22002897a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| Марк бичлэг | 201228201228b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0 |
| Номын анхны үнэ | 7500 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 54142 |
| 037 ## - SOURCE OF ACQUISITION | |
| Ямар журмаар авсан | Хандив |
| 040 ## - CATALOGING SOURCE | |
| Байгууллагын нэр | УА |
| 041 ## - LANGUAGE CODE | |
| Хэл | Англи |
| 042 ## - AUTHENTICATION CODE | |
| Бүртгэлийн код | 5373 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | ДАА |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Ангилалын дугаар | 658.8'27 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Зохиогчийн 3 тэмдэгт | B-10 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Толгой гарчиг | Bhargava, Rohit. |
| 245 #0 - TITLE STATEMENT | |
| Үндсэн гарчиг | Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki |
| 250 ## - EDITION STATEMENT | |
| Дахин хэвлэлтийн мэдээ | 0 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Хэвлэсэн газар | USA |
| Хэвлэлийн газар | McGraw-Hill |
| Хэвлэсэн он | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Хуудасны дугаар | 300 |
| 490 ## - SERIES STATEMENT | |
| Ботийн дугаар | 0 |
| 500 ## - GENERAL NOTE | |
| Товч тайлбар | The age of the faceless corporation is over. In the new business era of the twenty first century, great brands and products must evoke a dynamic personality in order to attract passionate customers. Although many organizations hide their personality behind layers of packaged messaging and advertising, social media guru and influencer Rohit Bhargava counters that philosophy and illustrates how successful businesses have redefined themselves in the new customer universe. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Тайлбар | 0 |
| 520 ## - SUMMARY, ETC. | |
| Номын зориулалт | The age of the faceless corporation is over. In the new business era of the twenty first century, great brands and products must evoke a dynamic personality in order to attract passionate customers. Although many organizations hide their personality behind layers of packaged messaging and advertising, social media guru and influencer Rohit Bhargava counters that philosophy and illustrates how successful businesses have redefined themselves in the new customer universe. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Түлхүүр үг | Business & Economics |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Тавиурын заалт ангилал | |
| Материалын төрөл | Ном, сурах бичиг |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Удирдлагын академи | Удирдлагын академи | Фонд | 12/28/2020 | 7500.00 | 5373 | 658.8'27 B-10 | 54142-2-1 | 12/28/2020 | 12/28/2020 | Ном, сурах бичиг |