Unleashing the power of PR: a contrarian's guide to marketing and communication (Record no. 9421)
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| 000 -LEADER | |
|---|---|
| Удирдлага | 01394nam a22002657a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| Марк бичлэг | 201228201228b mp ||||| |||| 00| 0 mon d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0787982792, 9780787982799 |
| Номын анхны үнэ | 3400 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 41497 |
| 037 ## - SOURCE OF ACQUISITION | |
| Ямар журмаар авсан | Хандив |
| 040 ## - CATALOGING SOURCE | |
| Байгууллагын нэр | УА |
| 041 ## - LANGUAGE CODE | |
| Хэл | Англи |
| 042 ## - AUTHENTICATION CODE | |
| Бүртгэлийн код | 3653 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | ДАА |
| Ангилалын дугаар | 659.2 |
| Зохиогчийн 3 тэмдэгт | W-37 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Толгой гарчиг | Weiner, Mark. |
| 245 #0 - TITLE STATEMENT | |
| Үндсэн гарчиг | Unleashing the power of PR: a contrarian's guide to marketing and communication |
| 250 ## - EDITION STATEMENT | |
| Дахин хэвлэлтийн мэдээ | 0 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Хэвлэсэн газар | USA |
| Хэвлэлийн газар | John Wiley and Sons |
| Хэвлэсэн он | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Хуудасны дугаар | 274 |
| 490 ## - SERIES STATEMENT | |
| Ботийн дугаар | 0 |
| 500 ## - GENERAL NOTE | |
| Товч тайлбар | As more and more new technologies--Internet blogs, satellite TV, and TiVo--enter the marketplace, they create new opportunities for corporate communications. How can organizations tap into the power of these technological advances and increase their competitive advantage? |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Тайлбар | 0 |
| 520 ## - SUMMARY, ETC. | |
| Номын зориулалт | As more and more new technologies--Internet blogs, satellite TV, and TiVo--enter the marketplace, they create new opportunities for corporate communications. How can organizations tap into the power of these technological advances and increase their competitive advantage? |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Түлхүүр үг | Business & Economics / Advertising & Promotion |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Тавиурын заалт ангилал | |
| Материалын төрөл | Ном, сурах бичиг |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Удирдлагын академи | Удирдлагын академи | Фонд | 12/28/2020 | 3400.00 | 3653 | 659.2 W-37 | 41497-2-1 | 12/28/2020 | 12/28/2020 | Ном, сурах бичиг | |||||
| Удирдлагын академи | Удирдлагын академи | Фонд | 12/28/2020 | 3400.00 | 3654 | 659.2 W-37 | 41497-2-2 | 12/28/2020 | 12/28/2020 | Ном, сурах бичиг | |||||
| Удирдлагын академи | Удирдлагын академи | Фонд | 12/28/2020 | 3400.00 | 3655 | 659.2 W-37 | 41497-2-3 | 12/28/2020 | 12/28/2020 | Ном, сурах бичиг |